Hair Texturizing Services
Perms do a lot to add instant body to your hair. They give you texture and help you get that sexy “beach waves look.” We can even perm that one spot that won’t curl up like the rest of your naturally curly hair.
Straightening Services: Japanese Relaxer and Brazilian Blowout. The biggest differences between the two straightening processes are 1) length of time the straightening lasts and 2) how straight the hair will actually become.
The Japanese Straightener is permanent! The texture and feeling of the hair completely transform into what feels and looks like naturally straight hair (making it a very popular process). The hair will be smoother and softer, with variances only dependent upon existing color and other chemical damage (possibly affecting how straight the hair can actually get).
Results typically leave the hair very straight with only light blow-drying necessary to make hair look its best. Clients typically enjoy 6-8 months of straight hair before needing to straighten the regrowth.
The Brazilian Keratin Treatment is not permanent and will wash out of the hair after about 3 or 4 months. Clients love this straightening process because it removes virtually all frizz AND can be done on any type of hair. In fact, it works especially well on damaged hair. The Brazilian Blowout temporarily straightens wavy hair and generally reduces only about 50% of curls. Benefits include dramatically reduced styling time and how soft the hair feels – clients can’t get enough of that!
Why is our Brazilian Blowout better than the rest?
All of the Brazilian Keratin based straightening and smoothing systems have traces of formaldehyde or other damaging chemicals in the solution, which is, over time, damaging the hair after repeated use. The government has become very aware of the dangers of doing this service in the salon on clients and will soon make it illegal for salons to use any formaldehyde based products. It’s time for something new in the hair industry!
A new treatment by Bumble & Bumble called Concen-straight Pro Treatment is gaining popularity among health-conscious customers. Our Bumble & Bumble Network salon is now offering this new hair smoothing treatment that is formaldehyde free!
Using a natural and plant based preservative takes the place of the traditional use of formaldehyde in the Brazilian Keratin Treatment. Concen-straight Pro is safe to use on any hair type and renders a natural looking and more controlled hair texture (not pin-straight). The service also aims for increased manageability and overall reduced frizz and flyaways.
Bumble’s Concen-straight Pro Treatment takes about two hours in the salon: Hair is washed with a clarifying shampoo, the formula is applied from roots to tips, after 30 minutes the formula is washed out and a consultation begins on how straight, wavy or voluminous a client wants her hair. A customized blowout and flatiron (if applicable) follows. Clients are expected to see the treatment beginning to wear off at 30 shampoos.